UHD Alliance Portrait Displays

The UHD Alliance—made up of consumer electronics manufacturers, film and television studios, content distributors, and technology companies—has a new member, Portrait Displays. Readers of ProjectorCentral will recognize Portrait Displays as the makers of Calman color calibration software used to evaluate and calibrate many of the projectors we review.

The members of the UHD Alliance work together to establish performance requirements for resolution, high dynamic range, color, and other video and audio attributes to ensure consumers experience the best 4K and HDR possible at home. Devices that meet the certification requirements can be branded with the UHDA's Premium logo.

In collaboration with directors and cinematographers, the UHD Alliance created Filmmaker Mode as an option on televisions and projectors that consumers could select to best display the creative intent of filmmakers. The mode disables all post-processing (such as motion interpolation) and preserves the correct aspect ratios, color, and frame rates of the content.

With Portrait Displays' history of support for preserving the filmmaker's creative intent and commitment to improving the home theater experience, this new partnership was a natural fit. Portrait Displays will now work with the rest of the UHD Alliance team by ensuring consistent visual quality from on-stage production to the living room.

 
Comments (3) Post a Comment
Victor Posted Jul 27, 2022 7:55 AM PST
Doe’s this mean we be seeing logo on tvs and projector’s?
Rob Sabin, Editor Posted Jul 27, 2022 8:07 AM PST
Not sure, Victor, but we have seen at least one budget art projector that was pitched as Calman-Verified in the last year. Perhaps this could lead to some home theater products with similar verification. Benq already does certify the Rec.709/D65 color accuracy of some of its home theater projectors, though without any Calman/Portrait Displays affiliation.

https://www.projectorcentral.com/Portrait-Displays-ASUS-ProArt-A1-Calman-Verified.htm
Mike Posted Jul 28, 2022 4:12 AM PST
It would be great if projectors came from the manufacturer calibrated to a matte white screen. With auto- calibrations doing such a good job, you’d think that this would become the standard.

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