Some people don't pay much attention to lens offset or lens shift when choosing a projector. They either don't think about them at all, or they just figure they'll rely on keystone correction to square off the image if they have to tilt the projector to point at the screen. However, there are good reasons to avoid keystone correction (more on that later), and the better strategy is to pick a projector in the first place with an offset or lens shift that won't need keystone adjustment from your planned mounting position.

Unfortunately, decoding shift and offset specs can be a challenge. These are supposed to tell you where you can, or have to, position your projector—whether up, down, left, or right—relative to the screen to avoid keystone correction. But the specs can often be misleading or confusing.

One major problem is that there is no standard among projector makers for describing either one. Lens offset, for example, tells you how far the lens—and therefore the image—is offset from a position that would count as 0%. So, if 0% is defined as the point where the lens centerline is even with the bottom of the image, a 10% offset would put the bottom of the image an amount that's 10% of the image height higher than the lens centerline. For example, this would be 5 inches higher for a 50-inch high image. (As a point of reference, a 100-inch diagonal, 16:9 image is 49 inches high.)

The problem you run into is that different manufacturers measure the offset from different starting positions. What some manufacturers call 10% offset, others call 110% (measuring from the top of the image) or 60% (measuring from the horizontal midline of the image). And still other manufacturers give different numbers. Without knowing where the 0% position (i.e., the starting point) is, the offset spec doesn't tell you anything.

We address this issue in our reviews by giving all the information you need to understand how much offset or shift there actually is. However, if you're not thoroughly familiar with either or both features, or you're used to a different way to describe them, you can probably benefit from a roadmap for translating our comments in the reviews into a better understanding of where you can place the projector.

How Do Lens Shift and Lens Offset Differ?

Start with the basics: Lens shift and lens offset are different, but interrelated, features. Unfortunately, the difference isn't immediately obvious from the names, so if you're not already familiar with both they're easy to confuse with each other.

Briefly, all projectors have lens offset, even if that offset is 0%. Lens shift is available on only some projectors. What it essentially does is let you change the offset, giving the projector an offset range (although it is not usually referred to that way) instead of a single fixed offset.

One complication for talking about lens shift is that it comes in both vertical and horizontal versions, and trying to discuss both at the same time makes for convoluted sentences. Vertical shift moves the image up and down. Horizontal shift moves it left and right. Many projectors offer both, but vertical shift by itself is also common. To make this discussion easier to follow, we'll discuss offset first, then vertical shift only, and come back to horizontal shift at the end.

Offset is always vertical. More precisely, there's no reason why a projector couldn't be built with a fixed horizontal offset, but we can't recall ever seeing one that was. The same comment applies to horizontal shift appearing without vertical shift—we've never seen it.

Why Care About Lens Shift and Offset?

Most projectors provide keystone correction of +/-30 degrees or more, which allows you to square off the image if you end up tilting the projector to aim it at the screen. So, you might reasonably wonder why lens shift or offset matters. There are two key reasons.

First, using keystone correction lowers image brightness. The feature works by mapping the pixels in the image to use only part of the imaging chip. Light that would shine through (for LCD) or reflect from (for DLP and LCoS) the unused part of the chip doesn't make it to the screen, and less light means a dimmer image.

Even more of a problem is that remapping pixels in the image can create artifacts. When the video source is set to the native resolution of the projector, it gives a one-to-one match between the native resolution (the number of mirrors on a DLP chip for example) and the number of pixels in the image. Remapping the image to anything less than the entire chip loses the one-to-one match, which can show as moiré patterns in scenes with closely spaced slats in window blinds, for example, or repeating patterns in wallpaper or clothing.

Positioning the projector where it can point directly at the screen without tilting avoids both issues. To do that, you have to understand where the projector needs to be after accounting for the fixed lens offset and the ability of any lens shift features to adjust the offset. Keystone correction is best reserved for when you have no other choice.

Projectors with Offset Only

For projectors without lens shift, if you know the offset you can easily tell whether the projector can be positioned above the screen, below it, or somewhere mid screen without needing to tilt it by looking at the percentage of offset. But to do that, you need to know how the 0% offset position is defined, whether the offset shifts the image up or down, and whether the direction—up or down—is based on the projector being right side up on a table or inverted in a ceiling or wall mount.

An example, complete with graphics, should help make this clear. Offset is measured as a percentage of the image height. So if a projector is going to be right side up, with the offset shifting the image up, a 10% offset would shift the image 10% higher compared with a 0% offset, or 10 inches higher for a 100-inch tall image.

So far so good. But you also have to ask, 10 inches higher than what? That's where knowing the 0% position comes in. If 0% is defined as having the centerline of the lens at the bottom of the image, the 10% offset will position the bottom of the image 10 inches above the lens centerline, as shown in figure 1.

Lens Offset-Figure 1
Figure 1: Image position (indicated by the thick black line) for a 10% offset when 0% offset is defined as the lens centerline being even with the bottom of the image.

On the other hand, if 0% is defined as the lens centerline being at the top of the image, the same 10% offset will position the top of the image 10 inches above the lens centerline, and leave the bottom 90 inches below it, as shown in Figure 2.

Lens Offset-Figure 2
Figure 2: Image position for a 10% offset when 0% offset is defined as the lens centerline being even with the top of the image.

The point here, once again, is that if you know the amount of the offset, its direction based on either the projector being right side up or inverted, and how the 0% offset position is defined, you can fairly easily determine where the projector has to be relative to the screen to avoid needing keystone correction.

How to Read Our Lens Offset Descriptions

In our reviews, we describe how we measured offset in enough detail so you don't have to make assumptions. We almost always describe it with the projector right side up, and say that it's based on placing the projector on a table. If we give the offset with the projector in a ceiling mount instead, we'll say so.

In most cases, we give the offset as measured from the bottom of the image, typically saying something like, "The bottom of the image is 10% of the image height higher (or lower) than the lens centerline."

In some cases, it's more straightforward to use a different reference point. For example, "The lens centerline is at the screen midline," describes the same offset as "The bottom of the image is 50% of the image height below the lens centerline." However the first version is easier to picture without having to think about it.

The verbal description will be all that some people need to picture where the image will fall relative to the projector and decide if the offset will work for the setup they want. Others may prefer to draw a simplified picture, so they can see at a glance what the setup will look like.

Another option is to go to one of the projector calculators that most manufacturers provide, many of which include interactive diagrams that show the projector and image positioning. The graphics we used above, as well similar images throughout this discussion, are image captures from the BenQ Projector Calculator, cropped to show just the relevant part of the page. (Our thanks to BenQ for permission.)

Matching Lens Offsets to Projector Positioning

Whether you prefer using numbers or images as a way to interpret our descriptions of lens offset, there are some rules of thumb about which offsets work best for common projector placements.

All of the offsets in the following examples are based on the projector sitting on a table, so positive numbers mean the image is higher than the 0% position with the projector right side up, and negative numbers mean it's lower. A 0% offset is defined in all cases as the centerline of the lens being even with the bottom of the image.

Offsets in the range of roughly -50% (that is, 50% down) or more are good choices for positioning a projector on a bookshelf in the back of a room. The specific offset you need will depend on the ceiling height, height of available bookshelves, screen size, and how high you position the screen on the wall. In general, however, you'll want an offset of at least -50% (50% down), and the higher the bookshelf, the larger the magnitude you'll need. Figure 3 shows two possible positions for a projector based on different offsets while maintaining the same position for the screen.

Lens Offset-Figure 3

Lens Offset-Figure 3
Figure 3. As shown on top, a -50% offset, by the definition used here, is suitable for placing a projector on a relatively low bookshelf at the back of a room. Higher bookshelves need a larger offset, as with the 115% offset in the image on the bottom.

Offsets of 0% to a few percent (roughly 0% to 5%) and higher are most suitable when placing a projector on a table. As Figure 4 shows, for a projector sitting on a table, a zero to small offset works nicely with a screen mounted so the bottom edge is essentially the same height as the lens centerline.

Lens Offset-Figure 4
Figure 4. An offset of zero to a few percent works well on a table top.

A small offset can also work with the projector upside down in a ceiling mount. But, as shown in Figure 5, the mount will need an extension pole to lower it so the top of the image isn't right at the ceiling (the top gray line in the picture), and even then you may have to mount the screen higher than you might prefer to.

Lens Offset-Figure 5
Figure 5. An offset of zero to a few percent needs an extension on the mount to lower the projector enough so the top of the image isn't too close to the ceiling.

Larger offsets. As you can probably tell from looking at the graphics for 0% to 5% offsets, slightly larger offsets, up to about 20% or so, are also good choices for positioning a projector on a table. The main difference is that the larger the offset percentage and the bigger the image, the lower the table has to be. For a 50-inch high image (that's 102 inches diagonal at 16:9), a 20% offset translates to the lens centerline being 10 inches below the bottom of the image. For a 100-inch high image (a 204-inch diagonal at 16:9), it would be 20 inches below the bottom. You obviously need to avoid a combination of image size and offset that would require positioning the projector below floor level.

Offsets of up to 20% or a little more are also good choices for mounting a projector on the ceiling. Compared with a 0% offset, they can eliminate the need for extension poles in rooms with typical ceiling heights. Here too, the maximum usable offset depends in part on the size of the image, with the ceiling height rather than the floor putting a limit on how large an offset you can use.

Getting the Right Numbers

These rules of thumb, and the graphics that go with them, should give you a good sense of where you can position a projector with a given offset. To nail down the position a little better, you can do the math, based on details like what size screen you have and where it's positioned on the wall, or draw a picture to scale. However, as already mentioned, most manufacturers offer projector calculators that will do the work for you.

The BenQ calculator we've used for the graphics in this discussion, for example, lets you enter your room size (including ceiling height), projector model (for BenQ models only), screen size, and screen position. It then calculates the right measurements for the projector position. You can also adjust the information interactively. If you change the screen size for example, all the other numbers are recalculated. Most manufacturers' calculators are similar. (Of course, ProjectorCentral's interactive calculator can also be used for most projector models if all you need is the throw distance or range of distances for a particular screen size.)

Its important to know that even after doing the math—or letting a website do it for you—the positioning is still only approximate, so you may have to adjust it once you have a projector in hand. How closely the offset for any given unit matches its specification depends on the tolerance allowed in the assembly line. One projector we reviewed recently had a offset spec (as we've defined it here) of 16% +/-6%, which means the offset for any actual unit can be anywhere from 10% to 22%. Some manufacturers list the tolerance range in their specs. Others don't.

Projectors with Vertical Lens Shift

Armed with a solid understanding of how lens offset determines the best positioning for a projector, you also know everything you need to understand vertical lens shift. Since vertical shift simply moves the offset up or down, all the same information applies.

As with lens offset, we describe vertical shift in enough detail in our reviews so you can calculate the range of offsets if you need to or draw a picture so you can visualize it. A typical description for a modest lens shift might read, "With the projector right side up, the bottom of the image can be anywhere from even with the lens centerline to about 15% of the image height above it."

Some projectors offer a larger shift that has a defined neutral point where a motorized shift will typically pause when moving through the range. This is often—but not always—the midpoint. In this instance, we might describe the offset at that position and then give the range up and down from that point as a percentage of the image height. No matter how we describe it, you'll want to determine the offset at the top and bottom of the shift range, and then decide if any offset within the range will let you position the projector where you want it.

As with lens offsets, lens shift ranges vary from one unit to another. Unless you're counting on positioning the projector where it requires one or the other extreme end of the range, however, the variation won't matter. Note too that even small lens shifts can be particularly helpful for installing a projector in a ceiling mount. They let you be a little less precise in installing the mount, and still avoid having to tilt the projector to aim at the screen. If you're upgrading to a new projector, they can also make the difference between letting you use an already installed mount without needing keystone correction, or having to move it.

Projectors with Both Vertical and
Horizontal Lens Shift

Horizontal lens shift offers the same kind of setup flexibility as vertical lens shift. It lets you shift the image left or right without having to swivel the projector, so you can position the projector off center from the screen and not need horizontal keystone correction.

We describe horizontal shift in our reviews as a percentage of the screen width left and right of the screen centerline, typically saying something like, "the horizontal shift as measured from the centered position is +/- 20% of the image width." For a 100-inch wide image, that would translate to being able to move the image a total of 40 inches from one extreme to the other.

A notable complication with having both vertical and horizontal lens shifts is that they typically interact with each other, so the available horizontal range can get smaller as you approach the extreme of the vertical range, and vice versa. This means the area over which you can shift the lens, image, and projector position is not the rectangle you would get if you could use any setting for either shift with any setting for the other.

It's also important to know that the shape of the range is different for different projector models. Figure 6 shows some of the possibilities, from one that looks like a rectangle with the corners cut off, to one that cuts the corners so much that it looks more like a stop sign, to another that looks like a fat arrow pointer.

Lens Offset-Figure 6
Figure 6: Three of many possible shapes for the combined range of vertical and horizontal lens shift areas.

Unfortunately, there's no easy way to describe the full area of the combined horizontal and vertical lens shifts in a way that will let you calculate all possible positions. That limits us to giving a general description in our reviews of the how the two shifts interact with each other.

In most cases, that should be enough to tell you whether the projector's lens shift will be enough to let you position it where you want it without having to use keystone correction. If it isn't, the best strategy is to go to the manufacturer's website and look for a projector calculator that will give you the detail you need. If you can't find the answer on the site, ask a dealer before buying, and make sure you buy from a dealer who allows easy returns if the lens shift turns out to be unsuitable for your setup.

Ultimately, the lesson in all this is simple. Lens offset and lens shift matter. If you want the best image quality, you want to avoid using keystone correction. And to avoid having to use it, you need to consider lens offset, lens shift, and how you plan to position your projector as an important part of your buying decision.

Comments (14) Post a Comment
Lee Bruce Posted Jan 31, 2019 8:57 AM PST
I understand how keystone correction can negatively affect image quality. Are there negative effects of using "too much" lens shift? Wouldn't/couldn't it cause edge focus and brightness uniformity issues? Thank you Lee
Rob Sabin, Editor Posted Jan 31, 2019 9:20 AM PST
Lee, I checked in with David on this considering his handling and reviewing of what must now be hundreds of projectors at differing price points, and he indicated that the potential for focus and uniformity issues at the lens shift extremes is something to be aware of, but not terribly concerned about. It comes down to the design of the specific projector and whether the lens shift function actually allows you to move the image outside of the acceptable range before these issues occur or stops short of that. But it's rare that this would be an issue in actual practice. Well-designed projectors are typically spec'd inside that boundary, and some (typically more pricey projectors with better optics), may even allow you to move beyond the normal range for dealing with extreme placement conditions but will designate this as an "extended range" shift and thereby flag you that you risk some image degradation at these outer limits.
Alan Posted Jun 6, 2019 2:17 PM PST
Very good article thank you. I am working on a DIY project that needs to add lens shifting capability to a projector that didn’t come with it from factory. Is that possible? If so, who would sell the parts/kits to do it? Assume there’s a good reason to not use an off the shelf projector with lens shifting already fitted thank you.
Rob Sabin, Editor Posted Jun 6, 2019 7:37 PM PST
Alan, I'm not aware of any way to retrofit lens shift to a projector and lens that don't already have it. Unless the projector has four corner keystone capabilities to correct for the geometric distortion that results when you point the projector from an off-axis location to the screen, I would think that physically moving the projector to a better alignment would seem to be the only way to correct for this issue.
Gaspar Posted Nov 10, 2020 3:33 AM PST
Hi Alan, maybe a bit late but hopefully it helps someone else. I did exactly what you're trying to do. However there are limitations. You achieve lens shift by doing exactly this: Shifting the lens with regard to the source, keeping the lens vertical. The problem I found, was that I had very little room to play with, since parts of the lens hit other parts of the projector. Therefore, in order to get the image bottom at lens level (that's what I needed) in addition to the little shifting, I had to tilt the lens a bit. The price of tilting is that you lose focus. So now I have the image where I want, but I can only get one third of the image in focus, the other two thirds are slightly out of focus. However I can choose which portion I want to be focused. Hope that helps
Dylan Posted Nov 13, 2020 3:14 PM PST
Thank you for this article. It appears I need a -50% offset as I’d like to mount a projector on a shelf over my bed (around 4 feet high) and the length to screen is 15’ (ceiling height is 93” and max width of picture is 100”). I can’t seem to find a projector that can achieve the type of offset you describe. I also can’t ever find a spec on any model that outlines this. I am trying to stay below $500 and this will be used for very light watching. Thanks!
Mark Posted Feb 19, 2021 6:53 AM PST
I am looking to purchase the HT2150ST. Looking at the Throw Distance Calculator it tells me the vertical offset is -1. I don't know if the - 1 is means the image will be one inch above or one inch below the center of the projector lens. Can you please explain? Many thanks
Ashish Posted Jul 1, 2021 12:35 AM PST
Very informative article indeed. More recent projectors now call the feature "Digital Lens Shift". How's that different from being able to move the assembly with a lever? Is the effect on image quality the same? Or digital means degradation?
Rob Sabin, Editor Posted Jul 13, 2021 8:17 AM PST
Ashish, digital lens shift, as well as digital zoom, have been around for a while but often as an addendum to optical zoom and lens shift. When you mechanically move the lens elements to effect zoom and shift, as is done with optical zoom/shift, you are not using any electronic processing that can degrade the image. Projectors that "promote" digital lens shift or zoom as a new great feature are in reality advertising that the manufacturer chose to go cheap and not include optical zoom and shift. You are best off not using any digital zoom, shift, or keystone in setting up any projector.
Juuso Posted Dec 18, 2021 12:47 AM PST
Does using vertical and horizontal lens shift affect throw distance? I have a case where getting TW9400 to my room would result in picture just 2 inches shy from the size of my pre-existing screen. Does it add to the throw distance if I offset projector bit higher and to sides so that distance from lens to center of the image increases even if projector doesn't move backward? Geometry would suggest that (hypothenusa being longer than cathetus), but is there something else happening behind messing with geometry?
Rob Sabin, Editor Posted Dec 21, 2021 9:00 AM PST
Juuso, using vertical and horizontal shift should not affect throw distance. Only a zoom adjustment or moving the projector closer or further from the screen would do that, I'm afraid. If you do move the projector off axis vertically or horizontally, that will introduce keystone, which WOULD make the image wider on, say, the top corners (resulting in a perfect trapezoid) or on just the left or right top and bottom (for an irregular trapezoid). But unless I'm mistaken you can't usually correct for that with keystone or 4 corner correction, which can pull corners in but not push them out beyond the boundaries where the optics come up short. Digital zoom might be able to do that, but any of this processing will degrade image quality on a good projector.
Keith Posted Sep 25, 2022 3:59 PM PST
David….I am truly lost. I have a 66 x 66 screen in front of a golf practice net. The projector will be 5 inches to the right of the screen edge on a 3 foot high pedestal. It will be 3 feet from the screen. Do I need to purchase a projector that has the most horizontal lens shift available? 4K looks awesome but given the above dimensions is it overkill or will it be an even sharper image ? Thank You Sir !
Ven Posted Nov 20, 2022 6:07 AM PST
Thanks for a very informative article. After reading this, is it better to avoid projectors that does not have lens shift? I am looking at Optoma UHD 35 but it does not have lens shift and says the image if needed has to be adjusted using keystone or 4 corner adjustment.
Rob Sabin, Editor Posted Nov 21, 2022 7:38 AM PST
Ven, vertical lens shift of some degree is highly valuable to accomplish an ideal installation, but if you have some flexibility for height in the placement of the projector or the screen and plan properly you can often get the image aligned without resorting to keystone or other geometric correction. Sometimes all that's required is a pole for your ceiling mount to get the projector a bit lower if it doesn't have enough native offset, or to just wait to hang your screen till you can see where the image lands when the projector is firing perpendicular to the wall.

Also, the need or desire to avoid using these tools is nullified to some extent if you are not planning to permanently install your projector but are just taking it from a closet and setting it up for a night of gaming or movies, though this generally applies more to short-throw models that get dropped on a coffee table.

Post a comment

Enter the numbers as they appear to the left