A collection of videos highlighting the fun and creative uses of projectors.
The Making of a Product Launch with Projection Mapping
Elizabeth Dourley — Jun 8, 2011
This is a follow-up video which gives viewers a peek at the making of the Toyota Auris: 'Get Your Energy Back' projection mapping campaign last year in London. Seven projectors. 28,000,000 pixels of texture and 100,000 lumens come together to create a mood around what appears to be an extraordinary car.