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Projectors in Virtual Design

On behalf of Playframe Berlin, Grosse8 / Lichtfront was asked to develop a presentation tool for displaying wooden textures on real objects. Here is that presentation tool which uses HD projectors to help designers and shoppers select tiles and textures for kitchens, bathrooms, an other spaces in the home or office. The illusion of the furniture is projected by HD projectors which display the wood-textures in high resolution on two white cubes. The most critical element here is the system’s ability to preserve details like figure, grain and color as only through that can the demise of the infamous wood chip sample be guaranteed.