A collection of videos highlighting the fun and creative uses of projectors.
Projection Mapping in Commercial Advertising
Elizabeth Dourley — Aug 8, 2013
This video goes behind the scenes during the creation of an unspecified advertisement. It gives great insight into the mapping process and the results that can be achieved with this technology. It begs the question: will 3D projection mapping up the ante for the quality and creativity of TV commercials and advertising in general while reducing the overall expenditure required?