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Samsung Electronics Presents New Ultra Portable Data Projector

Press Release  |  Sep 11, 2009

Samsung P410M’s Light Compact Design is Ideal for Presentations and Games on the Go

ATLANTA --(Business Wire)-- Sep 11, 2009 Samsung Electronics America Inc., a subsidiary of Samsung Electronics Corporation, today announced the upcoming release of its latest P Series (Portable) Projector, the P410M, an LED-based DLP Pocket Projector. Weighing less than two pounds, the P410M’s compact design (5.8” W x 2.5” H x 5.7” D), USB port, and auto play feature, make presentations “laptop optional” and packs easily into your laptop bag or briefcase. The P410M is now available at an Estimated Retail Price (ERP) of $599.

“Samsung prides itself on delivering the most innovative and advanced display technology to its customers, and the P410M leverages our heritage of superior display performance,” said Doug Albregts, vice president, Information Technology Division, Samsung Electronics America Inc. “We are committed to enhancing our mini projector portfolio with the performance that is expected of the brand – optimum flexibility and connectivity, lightweight and sturdy.”

CONNECTIVITY
The P410M allows auto play of media files from any USB storage device without connecting to a computer and the built-in multimedia player provides instant access to music, video and picture files. Standard audio, video and PC inputs easily connect to a laptop, camcorder, or DVD player, and two stereo speakers are placed strategically on both sides to make multimedia more enjoyable. The fan emits only 32 dB, which is quieter than the hum of a refrigerator and as whisper quiet as a library.

“The P410M is an ultra-portable projector with remarkable picture quality and versatility. Well-saturated colors from the RGB LED make it ideal for today’s multimedia applications,” said Tom Grau, senior product marketing manager, projectors, Information Technology Division, Samsung Electronics America Inc. “The USB port and auto play feature for media files means you can play movies, run photo slide shows and play background music without being tethered to a computer.”

COLOR PERFORMANCE
For impromptu business or personal presentations, the P410M’s DLP® Technology and LED light source provides vivid color saturation and high contrast displays. Colors are saturated up to 140% of NTSC color gamut, ensuring colors are accurate, crisp and vibrant. The long-lasting LED can last up to 30,000 hours, consumes 30% less energy than traditional lamps and the LED lamp is mercury-free, making it easier to recycle.

P410M Pocket Projector

Ultra portable weighing under 2 lbs
Compact & Stylish Design at 5.8” W x 2.5” H x 5.7” D
DLP optical engine with LED light source rated at 30,000 Hours life
Up to 140% of NTSC color gamut
Standard VGA-in (15-pin D-sub), RCA Composite Video in connectors
Built-in 1W x 2 stereo speakers

All data and home theater projectors are available through Samsung resellers and distribution channels, which can be located by calling 1-800-SAMSUNG or by visiting www.samsung.com. Samsung Power Partners receive special promotions, lead referrals, training and technical support, as well as collateral and marketing materials. To find out more about becoming a Samsung Power Partner, visit www.samsungpartner.com.

DLP is a registered trademark of Texas Instruments.

About Samsung Electronics America Information Technology Division
Samsung’s Information Technology Division (ITD) is one of the fastest growing IT companies in the U.S., and is committed to serving the IT needs of consumers ranging from the home user to the Fortune 500 elite, and supports the valued channel partners who serve our customers. Offering innovative solutions and award-winning designs, Samsung ITD presents a complete line of award-winning color and mono-laser printing solutions, desktop monitors, notebook computers, digital signage solutions and projectors. Based in Ridgefield Park, N.J., ITD is a division of Samsung Electronics America (SEA), a U.S. subsidiary of Samsung Electronics Company, Ltd. (SEC). For more information, please visit www.samsung.com or call 1-800-SAMSUNG.

About Samsung Electronics Co. Ltd
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2008 consolidated sales of US$96 billion. Employing approximately 164,600 people in 179 offices across 61 countries, the company consists of two business units: Digital Media & Communications and Device Solutions. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com.