P R E S S R E L E A S E
Four Distinguished Minnesota Exhibitors Standardize on NEC Display Solutions Digital ProjectorsAlmost 400 NEC digital cinema projectors deployed
at four of the top Minnesota-based theater chains.
CHICAGO - August 11, 2011 - NEC Display Solutions of America, a leading provider of commercial LCD display and projector solutions, announced today the deployment of almost 400 NEC digital cinema projectors at four of the top Minnesota-based theater chains.
Cinema Entertainment Corp. (CEC), Mann Theatres of Minnesota, Muller Family Theatres and United Entertainment selected NEC digital cinema projectors for their conversion from film projection to digital.
The Minnesota exhibitors ordered select models from NEC's complete line of digital cinema projectors, including the NC1200, NC2000, NC3200S and NC3240S models, for almost all of their screens. Muller Family Theatres, in particular, tapped NEC's NC3200S and NC3240S digital projectors for its largest screens.
Cinedigm (NASDAQ: CIDM), the global leader in digital cinema conversion programs, is responsible for structuring and implementing the underlying VPF (virtual print fee) agreement that enables Cinema Entertainment's, Mann Theatres' and United Entertainment's conversion to digital cinema, as well as providing the entire administration responsibility of the VPF program.
Ballantyne Strong, Inc. (NYSE Amex: BTN) is the project's reseller and will provide installation, warranty and technical services to include support from its state-of-the-art network operations center. GDC Technology will provide the cinema servers.
"We are pleased to have a great relationship with these Minnesota-based theater chains," said Pierre Richer, President and COO of NEC Display Solutions. "NEC is able to offer a comprehensive technological solution for exhibitors to elevate the entire theater-going experience."
"Cinedigm welcomes the opportunity to help these Minnesota theaters reach their next level of growth," said Chuck Goldwater, President, Media Services Group at Cinedigm. "Making the transition to digital can seem daunting, but these exhibitors have entrusted their success to an experienced group of partners who won't let them down."
NEC digital cinema projectors are Digital Cinema Initiatives (DCI) compliant, which allows exhibitors to capitalize on current and future growth opportunities, and can be centrally managed, freeing up on-site theater personnel for more strategic activities.
"We're honored to be leading the Minnesota theaters deployment with GDC Technology, serve our distinguished role as NEC's master reseller for digital cinema projectors and also to provide the exhibitors with post-sale 24/7 technical support," said Gary Cavey, President and CEO of Ballantyne Strong.
"GDC prides itself on transforming the digital cinema technology for the Minnesota theaters, and welcomes the opportunity to work with our valued partners NEC, Ballantyne Strong and Cinedigm," said Dr. Man-Nang Chong, founder and CEO of GDC Technology.
For more information on NEC's digital cinema projectors, visit http://necdisplay.com/category/digital-cinema-projectors.
To learn more about financing options and current promotions, please visit http://www.necdisplay.com/GoDigital.
NEC's Cinema Advantage program offers Reward Points and exclusive promotions to small-to-medium-sized exhibitors. Visit http://neccinemaadvantage.com to register.
# # #
About NEC Display Solutions of America, Inc. Headquartered in Itasca, Ill., NEC Display Solutions of America, Inc., is a leading designer and provider of innovative desktop LCD monitors, commercial- and professional-grade large-screen LCD displays, a diverse line of multimedia and digital cinema projectors, and integrated display solutions. NEC Display Solutions develops leading-edge visual technology and customer-focused solutions for a wide variety of markets, including enterprise, healthcare, education and digital signage. For additional information about NEC Display Solutions of America monitors, consumers can call (866) NEC-MORE, or visit the website at www.necdisplay.com. For digital images, please visit http://necdisplay.com/digital-media-library.
VUKUNET, from NEC Display Solutions of America, is the engine that powers the digital out-of-home advertising business. VUKUNET is the only universal ad serving platform that drives ads to any digital out-of-home network, regardless of content management system. VUKUNET makes the buying, flighting and reporting of digital out-of-home ad campaigns easy. For additional information about VUKUNET, visit www.vukunet.com or call (877) 805-VUKU. For VUKUNET logos and digital images, please visit http://www.vukunet.com/pressresources.aspx.
About CEC Theatres (www.cectheatres.com) CEC Theatres began a half-century ago in 1955, in St. Cloud, Minnesota. CEC Theatres currently operates over 137 screens in Minnesota, Iowa, Wisconsin and Nebraska. With company headquarters still located in St. Cloud, MN, CEC Theatres remains a family-owned company with a commitment to bringing state-of-the art theatre facilities to the communities it serves.