Find a Projector Projector Forums Login


Top 10

Where to Buy


News & Articles

Optoma Introduces New Line of Lamp Free Projectors

Press Release  |  Mar 7, 2012

New EcoBright Lamp-Free, Maintenance-Free Projectors Create A Windfall For “Power Users”

FREMONT, Calif. | March 7, 2012 | Once again flexing its future-now engineering expertise, Optoma, the best-selling brand of DLP projectors in the Americas, has introduced its all-new EcoBright line of lamp-free, maintenance-free projectors. Intended to meet the growing demand for increased reliability and low cost of ownership, both the EcoBright ZW210ST (WXGA resolution) and EcoBright ZX210ST (XGA resolution) embrace the new Solid State Illumination (SSI) technology that delivers increased life while eliminating the need for expensive replacement parts and service. The EcoBright ZW210ST will carry a cost of $1,499, while the EcoBright ZX210ST will sell for $1,399. Both projectors have a classroom-friendly short throw design and will be available to schools for evaluation in March.

Designed for heavy use in the most demanding environments, typically classrooms and boardrooms, the EcoBright ZW210ST and the EcoBright ZX210ST employ Optoma’s SSI technology that incorporates both LEDs and lasers to deliver high-lumen output and vibrant color reproduction, while reducing power consumption and waste. Both new Optoma short throw projectors deliver 2000 LED lumen brightness with a contrast ratio of 80,000:1. LED displays a wider color palette, and LED-projected images produce vivid colors which often seem brighter. “Optoma has led the charge in lamp-free projection, and the EcoBright line represents Optoma’s fifth generation using lamp-free technologies,” said Jon Grodem, Optoma’s senior director of product and marketing, “We believe that the advantages are state-of-the-art performance, energy efficiency and unparalleled reliability, which make this the future of projection. And we’re proud to be leading the way.”

With Optoma’s SSI technology, users will experience no light degradation over the lifespan, so colors remain constant over the entire life of the projector. According to Grodem, the company’s experience and research resulted in the decision to use a hybrid engine for this line, using two LEDs and one laser. “We determined that this architecture delivered the best combination of light output, power efficiency, color gamut, color consistency, and overall reliability.” In addition to the consistent performance of the light source, an upgraded warranty of 3-year on projector/10,000-hour on light source warranty reassures that each projector will perform without maintenance and without compromise.

With cost of ownership in mind, the lamp-free design saves time and money in lamp, filter and maintenance costs. Optoma’s new SSI light engine eliminates the need for replacement lamps, which reduces the manpower needed for maintenance, as well. And because the SSI technology uses 30-40% less energy to begin with, cost savings are realized at every turn. New electronics and the lamp-free design facilitate instant on/instant off for added convenience, which in turn reduces power consumption. To top off the savings, Optoma plans to launch a new Optoma EcoTrade Program that offers customers the opportunity to receive fair market value for their projectors when they purchase a new EcoBright ZX210ST or EcoBright ZW210ST.

Optoma’s new EcoBright projectors incorporate Texas Instruments’ DLP technology and deliver the ultimate convenience of projecting whenever, wherever and how customers want while offering features usually found on more expensive projectors: MS Office Viewer software is preinstalled and supports direct-playback of movies, photos and Office files from the projectors’ 2GB of internal memory, through the USB port, or via an SD card slot that supports up to 32GB of memory expansion. Both projectors also provide inputs to satisfy any infrastructure need, including HDMI, VGA-in, VGA-out, mini-USB for display, USB for wireless connectivity, RS-232 and RJ45 ports for remote management through a larger network, S-video, composite video, audio in, audio out, and the already mentioned SD card slot.

About Optoma Technology, Inc.

Optoma Technology, Inc. is an award-winning developer of projection and digital display products for business, education and home. The company manufactures multimedia projectors for mobile users, fixed installations, classrooms and home theaters, as well as HD displays. Optoma products combine superior image processing technologies with exceptional engineering and innovation to deliver images that are bright, crystal clear and finely tuned for tone and color. Optoma products are sold through the company’s global network of Pro AV dealers, major consumer electronics retailers and Internet resellers. For more information, visit

©2012 Optoma Technology, Inc. Optoma names and logos are registered trademarks of Optoma Technology, Inc.

Other product names mentioned herein may be trademarks and/or registered trademarks of their respective companies and are hereby recognized.