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P R E S S   R E L E A S E

MITSUBISHI DIGITAL ELECTRONICS AMERICA NOW OFFERS OPTIONAL LENSES

Three Precision Lenses Available for Four LCD Projectors

IRVINE, Calif., May 16, 2001 — Mitsubishi Digital Electronics America's Presentation Products Division, maker of award-winning, high-quality presentation and display products, has announced that three optional lenses are available for its projectors. Manufactured exclusively for Mitsubishi Digital by ISCO-OPTIC, a global lens manufacturer based in Germany, the lenses can be used with the X400, X390, X300, and S250 LCD projectors.

"These precision long-throw or tele-photo lenses add a new dimension to our projectors," said James Chan, senior product manager, Mitsubishi Digital. "They allow our projectors to throw greater distances, which means presenters have more venue options and greater flexibility in using our ColorView™ Projectors."

Along with presenting in small conference rooms, large venue users now have the option of using their Mitsubishi ColorView portable projectors for longer throw applications in settings such as hotel ballrooms, churches or auditoriums. Computer and video images can expand up to 25-feet diagonally, from over 110-feet away.

"It's great news for people who present in larger venues—now they too, can use our patented and award-winning ColorView Natural Color Matrix, available only in Mitsubishi projectors, in all venues," added Chan.

ColorView enables truer, more accurate, more realistic color for computer graphics and video displays in Mitsubishi's LCD projectors. Unlike any other projector on the market today, both RGB and CMY color palettes can be independently controlled and adjusted like a graphic equalizer, offering presenters ultimate flexibility in creating more accurate colors and realistic images.

The ISCO-OPTIC lenses are offered at fixed focal lengths of 93mm, 112mm, and 150mm; carry an MSRP of $2,195 for each; and are currently available through Mitsubishi Digital's Preferred Presentation Dealers.

About Mitsubishi Presentation Products Division

Mitsubishi Presentation Products Division, a division of Mitsubishi Digital Electronics America, Inc., markets an extensive line of presentation and display products and is known for its award-winning, high-quality, accurate color reproduction technology. Products are sold through authorized distributors, resellers and dealers throughout the United States and Latin America. Mitsubishi Presentation Products is located at 9351 Jeronimo Road, Irvine, Calif., 92618. For more information, please call 888-880-6351 or visit www.mitsubishi-presentations.com.

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CONTACT:
Nancy Napurski
Lionheart Communications
PMB 470
PO Box 7000
Redondo Beach, CA 90277-8710
310-378-4633