Hitachi Brings New Level of Sophistication to Projector Market With Feature-Rich, SXGA+ Projector At INFOCOMM 2001

LAS VEGAS--(BUSINESS WIRE)--June 11, 2001-- Hitachi America, Ltd. www.hitachi.com, a subsidiary of Hitachi, Ltd., Tokyo, Japan (NYSE:HIT), today announced an affordable, high-definition portable projector -- featuring Liquid Crystal on Silicon (LCOS) and Hitachi's progressive scan technologies -- to meet the market's growing demand for more sophisticated, feature-rich projectors. Designed for savvy consumers and businesses for applications such as home theatre, architecture and presentations, Hitachi's CP-SX5500W features 1,500 lumens and sharp SXGA+ resolution for a vivid projection image at an affordable XGA price point. This model is one of three new Hitachi projectors being unveiled and demonstrated at INFOCOMM 2001 along side Hitachi's entire family of multimedia projectors at Booth No. 6065 at the Sands Convention Center, June 13 - 15, 2001.

"The projector market is quickly advancing toward a more sophisticated, feature-rich offering for a wide variety of needs," said Pete Denes, national sales manager of Hitachi America, Ltd., Computer Division, Multimedia Presentation Products. "Hitachi continues to expand its offering to reach all markets, and the CP-SX5500W sets the standards for Hitachi's development in terms of resolution, brightness, superior video and image quality, and outstanding value."

The CP-SX5500W features Hitachi's progressive scan technology, enhancing the video quality of the projector, and providing rich, smooth images. Hitachi progressive scan includes 3/2 pull down, as well as noise reduction and black enhancement, to ensure the highest possible video quality.

With digital RGB (DVI), analog RGB (x 2), component, composite, and S-Video inputs, the CP-SX5500W provides a high level of connectivity and versatility for ease of use. The CP-SX5500W also features an easy-to-use direct keystone adjustment button, allowing both horizontal and vertical keystone correction for flexible installation.

The CP-SX5500W projector, priced at $8,995, will be available in Q3 2001 through Hitachi's network of nationwide resellers. For more information, or to locate a dealer near you, please visit http://www.hitachi.com/lcd, or call 1-800-HITACHI.

About Hitachi

Hitachi America, Ltd., Computer Division, supplies high-performance computer storage products and multimedia products to OEMs, value-added resellers, system integrators and distributors. The division's products include high-capacity hard disk drives and DVD-ROM and -RAM drives, digital multimedia recorders, LCD projectors, CRT monitors, color laser beam printers and flat panel and plasma displays.

Hitachi America, Ltd., a subsidiary of Hitachi, Ltd., markets and manufactures a broad range of electronics, computer systems and products, consumer electronics and semiconductors, and provides industrial equipment and services throughout North America. For more information, visit http://www.hitachi.com.

Hitachi, Ltd., headquartered in Tokyo, Japan, is one of the world's leading global electronics companies, with fiscal 2000 (ended March 31, 2001) consolidated sales of 8,417 billion yen ($67.9 billion/a). The company manufactures and markets a wide range of products, including computers, semiconductors, consumer products and power and industrial equipment. For more information on Hitachi, Ltd., please visit Hitachi's Web site at http://global.hitachi.com.

  At an exchange rate of 124 yen to the dollar.

Preliminary Specifications

True SXGA+ Resolution -- 1,365 x 1,024 with 4:3 aspect ratio
Advanced Video Capabilities -- Progressive Scan Technology, HDTV-ready
Exceptional Connectivity -- Digital RGB (DVI), Analog RGB (x 2), Component, Composite, S-Video inputs, RGB output
Sophisticated Digital Keystone Correction -- Vertical and Horizontal
Brightness -- 1,500 lumens
Lightweight -- 12 pounds
Quiet Operation -- 36 dB
Versatile and Easy to Connect
Clear Sound -- Built-in Speaker
Optional Remote Mouse Unit
Automatic Setup -- Simple Plug-and-Play
Warranty -- 2 years parts and labor, 90 days for the lamp

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CONTACT: Hitachi America, Ltd.
Gerard F. Corbett, 650/244-7900
gerard.corbett@hal.hitachi.com
or
The Weber Group
Kerstin Barr, 650/463-8631
kbarr@ca.webergroup.com