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Global Leader in Projector Sales Launches its Brightest Ultraportable to Date

Epson's New PowerLite 5550C Raises the Bar for Ultraportable Projection

TORRANCE, Calif -- June 1, 1999--Epson America, Inc., the world leader in high-performance projectors, today unveiled the super bright, ultraportable PowerLite 5550C. Delivering 850 ANSI lumens through advanced lamp and LCD technologies, this SVGA projector is more powerful than its predecessor, the award-winning PowerLite 5550C. The PowerLite 5550C produces incredibly bright, finely detailed images and weighs just over nine pounds.

"The PowerLite 5550C sets a new standard for brightness in the ultraportable category," said Mark Pickard, product manager, projectors, Epson. "In continuing to add performance and value for our projector customers, Epson consistently pushes technology and design to new levels. With the PowerLite 5550C, we have created a superior ultraportable product and a superior value." Enhanced Ultraportable Performance

Epson's high-performance three-LCD projectors address all components of image quality, achieving high ratings in the critical areas of brightness, brightness distribution (illumination ratio), color saturation, color accuracy, and efficiency. The PowerLite

5550C is no exception. Weighing just over nine pounds, this powerful ultraportable produces a brilliant 850 ANSI lumens and features a 95% illumination ratio and 300:1 contrast ratio. Images projected with the PowerLite 5550C are vibrant, precise and detailed, and show no uneven "hot spots."

Two technical advancements contribute to the superior image quality of Epson's newest projector. The PowerLite 5550C utilizes a new long life (2000 hours) 120W UHE (ultra high efficiency) lamp, which comprises a 25% brightness improvement over its previous lamp technology. This efficiency ensures that the PowerLite 5550C will provide consistent high performance and reliability. Additionally, Epson has improved the aperture ratio of its LCDs, significantly boosting brightness by allowing more light to pass through each of the PowerLite 5550C's 1.4 million pixels. Legacy Features

The PowerLite 5550C features Epson's patented SizeWise(TM) resizing technology, giving the projector excellent versatility by allowing it to accept virtually every notebook resolution. As a result, the PowerLite 5550C keeps cost of ownership low and expandability of use high. SizeWise resizing technology allows for compatibility with XGA (1024 x 768) and VGA (640 x 480) resolutions with virtually no picture content loss.

Straightforward and easy to set up and use, the PowerLite 5550C allows presenters to get up-and-running quickly and easily. The control panel is located on the top of the projector and has contoured buttons for easy contact and manipulation and includes input select, volume and menu controls. For actively presenting on stage or from anywhere in a room, the infrared remote device provides added control and flexibility. The device includes source select, menu, volume, mute and a track pad for wireless mouse control. For incredible three-dimensional stereo sound, the PowerLite 5550C also includes an SRS 3D stereo system.

A Superior Value Out of the Box

The PowerLite 5550C will be available in June through authorized Pro AudioVisual dealers, National Distribution, Catalog and Direct PC dealers for $5,999 MSRP.

The PowerLite 5550C comes with a one-year limited warranty and a lightweight nylon carrying case for convenient portability. Also, Epson provides PowerLite 5550C customers with two elite technical support services - Epson's Private Line and Road Service Program. Through the Private Line, projector owners can directly access an exclusive expedited support telephone line by using a phone card that is included with the product. In the event that a projector should need to be repaired, Epson's Road Service Program can replace the product usually within 24 hours. This service is available for the duration of the warranty.

Presenters will find additional value when they visit Epson's Presenters Online Web site (www.presentersonline.com) for immediate access to presentation tips, tools and techniques, innovative templates, useful clip art, and links to services especially suited for today's busy road warrior.

For more information on Epson's current projector product line, call 800/442-1977 or visit the company's Web site at http://www.epson.com.

Global Leader in Projector Sales

Since Epson's launch into the branded multimedia projection market, its parent company, Seiko Epson Corporation, has continued to bring forth award-winning, high-performance projectors featuring outstanding image quality, superior brightness and incredible efficiency. In 1998, Seiko Epson Corporation's sales revenue for projectors was more than 25% greater than the projector industry's former leader. Seiko Epson now holds the number one position in worldwide projector sales and is a world leader in manufacturing high-performance, award-winning projectors. Seiko Epson has 59 sales and manufacturing affiliates in 28 countries worldwide.

About Epson

Epson offers an extensive array of award winning image capture and image output products for the consumer, business and graphic arts markets. The company is also a leading supplier of value-added point-of-sale (POS) solutions for the retail market. Founded in 1975, Epson America, Inc. is the U.S. affiliate of Japan-based Seiko Epson Corporation, a global manufacturer and supplier of high-quality technology products that meet customer demands for increased functionality, compactness, systems integration and energy efficiency. Epson America, Inc. is headquartered in Torrance, California.

Note: Epson is a registered trademark of Seiko Epson Corporation. PowerLite and SizeWise are also registered trademarks of Seiko Epson Corporation. Third-party brand or product names are trademarks or registered trademarks of their respective holders.

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CONTACT:
Epson America Inc.
Kristine Snyder
310/782-4026
kristine_snyder@ea.epson.com

or

Walt & Company
Jerry Hsu
408/496-0900
jhsu@walt.com

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