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Visual Systems Research Launches New Wide Screen Anamorphic Lens Models

Press Release  |  Dec 3, 2003

Optical technology paves the way for affordable wide screen cinema formats in the home theater industry

Waterford, Michigan – December 3, 2003 – Visual Systems Research, Inc., a leading provider of specialized optical components for the projection television industry, today announced the introduction of two new models in its Panamorph™ line of anamorphic lenses for digital wide screen projection applications.

Panamorph lenses use proprietary optics to increase the brightness and resolution of 16:9 wide screen projectors when showing the wider 2.35:1 format of most major motion pictures. They can also be used to increase the brightness and resolution of commercial 4:3 projectors for all wide screen applications.

The model PSO-U100 Panamorph is a new general purpose anamorphic lens that independently mounts in front of hundreds of current projector models. Integrated with the lens is a miniature rail system to easily move the Panamorph in and out of the projector beam without requiring realignment.

The model PSO-SX21A Panamorph is a custom anamorphic lens specifically designed to easily attach to the JVC DLA-SX21U and DLA-HX1U models of projectors.

"These new lens models come at an exciting time for wide-screen projector applications, especially in home theater." said Shawn Kelly, CEO. "Used in combination with high performance 16:9 projectors, the Panamorph creates stunning images in the 2.35:1 format – the most popular aspect ratio for major motion pictures."

Introductory suggested retail pricing of the new models is set at $1,495 for the PSO-U100 and $1,695 for the PSO-SX21A. Panamorph lenses are distributed through audio visual dealers and installers.

About Visual Systems Research, Inc.
Founded in 1999, Visual Systems Research, Inc. ( develops, licenses and manufactures proprietary technologies and products for electronic displays including projection systems and virtual displays. For more information on Panamorph lenses, visit

Panamorph is a trade mark of Visual Systems Research, Inc.
The names of actual companies and products mentioned herein may be the trademarks of their respective owners.