Proxima Offers the Most Complete Ultraportable Multimedia Projector Line on the Market

SAN DIEGO, CA - June 10, 1999 - Proxima Corp., a world leader in the multimedia projection industry, offers the broadest range of portable multimedia projectors available on the market today. The UltraLight line offers outstanding portability, image quality and the ability to project from a wide range of media sources-computer, video and stereo audio.

Four lightweight, highly functional projectors, each of which fills a specific need for work groups, mobile professionals, trainers, business travelers or professional presenters, are showcased in Proxima's UltraLight line.

The UltraLight LX1-the affordable XGA portable In the UltraLight LX1, an 800-lumen, 8.1-pound, XGA (1024 x 768) resolution ultraportable projector, Proxima combines portability and low price with unmatched computer compatibility. Proxima offers the UltraLight LX1 at a remarkably low anticipated street price under $5,000-which makes it the least expensive feature-rich XGA ultraportable projector available in the industry.

Equally important, the UltraLight LX1 has the lowest total cost of ownership over its lifetime than any other projector in the industry. Its 4,000-hour lamp should last ten years, under normal usage*. Proxima's free technical support, two-year projector warranty, and unique Customer Care program with its value-plus options, all contribute to the UltraLight LX1's extraordinarily low ownership cost. It is the ideal communication tool for professionals who require the best possible resolution, yet have to stay within a specific budget goal.

The UltraLight LS1-powered to go places

The UltraLight LSI, which was recently awarded the World Class award in the multimedia projector category by PC World Magazine, packs big-projector features, exceptional durability and added value into a lightweight, compact and affordable package. The UltraLight LS1 is an 8.4 pound SVGA LCD projector that is easy to set up and has superb image quality. With 600 ANSI lumens, the UltraLight LS1 produces a high quality image with clear color and detail.

The automatic zoom and focus give the presenter the freedom to set the projector up anywhere in the room. The UltraLight LS1's magnesium housing and long lamp life of 2,000 hours adds durability and means lower on-going maintenance costs. The UltraLight LS1 incorporates Fit-to-View technology, supporting full screen images from any computer with VGA, SVGA or XGA resolution. The anticipated street price oft $3,799 makes the UltraLight LS1 one of the most affordable projectors in its category.

The UltraLight SV1-the premium ultraportable projector in its price category

The Proxima UltraLight SV1, feature-rich, 700 ANSI lumen, native SVGA (800 x 600) projector is intended for the value-conscious mobile presenter. Its low total cost of ownership puts it within easy reach of all mobile presenters. Not only is its anticipated street price of $2,999 extremely low for its category, but its 4,000-lamp life gives it approximately 10 years of worry-free presentations.* The UltraLight SV1 also has a manual zoom, which is not typically available in projectors in this category.

Designed with a variety of unique features that help presenters deliver clear, effective presentations, the UltraLight SV1 is a value-priced ultraportable projector that is ideal for use in training classes, sales seminars, presentations, and many others.

The LB30-Usability is key

Functional and reliable, it projects presentations clearly and helps the user get his or her ideas across with ease. With an estimated street price of $1,999, the LB30 makes the most of a limited budget. It is the most economical way to present using a projector.

About Proxima

Proxima's reputation as a leader in the multimedia projector industry is due as much to the company's high-level customer commitment as to its outstanding projectors and accessories. Proxima offers the unsurpassed "Customer Care" program that includes free technical support, hours that work with customers' schedules, personalized assistance and online tech support. Additionally, Proxima's intuitive web site features the Projector Selector, which enables users to choose the projector that is right for their specific situation. The web site also includes testimonials and case studies from Proxima customers, as well as application stories that offer unique and unusual ways presenters have used their Proxima multimedia projectors to add impact to their presentations.

Founded in 1982, Proxima is a wholly-owned subsidiary of Ask Proxima ASA (Oslo:ASK). Proxima is committed to delivering the right product, to satisfy customer needs, at the right price. Proxima develops, markets and sells world class presentation solutions to benefit corporate enterprises, work groups, mobile professionals, trainers, and professional public speakers. Proxima award-winning multimedia projectors include ultraportable, desktop and fixed-installation professional projectors that increase the efficiency and productivity of business meetings, on-the-road electronic presentations, training, and interactive work group sessions.

Proxima's web site is located at www.proxima.com.

Proxima also sponsors Presenters' University with tips, tools and techniques for presenters at www.presentersuniversity.com.

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